#MadeByThem
Posted by GO NATIVE
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Several recent events have thrown light on the difficult conditions within which garment workers function around the world - low wages, long work hours and pandemic induced closure of factories.
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In the fast fashion industry, garment workers tend to be at the very end of the hierarchy with little to no say in their craft.
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Our mission to keep āSustainable Fashionā at the core an building a fairer, safer and transparent fashion industry - beginning with the custodians of this art, our weavers and tailors.
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While setting up our very own tailoring unit, we began with the building blocks of this industry - our tailors - allowing them to decide their own compensation, work hours and their skill sets.
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If you visit our HSR garment making station, where all our tailors work from, youāll notice the work environment feels like home - with radio chatter, humming of Bengali songs, shy faces and a sense of power emanating from their own work.
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Featuring Master Ji Aslam, who is an absolute wonder to watch with a pair of scissors, and Alam, who has been helping us turn our dreams of making a homegrown handloom line into a reality.
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For most of our artisans, the skill of weaving or tailoring is something they have learnt from their parents/grandparents, who in turn, have learnt it from their ancestors.
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A skill that has been passed down from generations carries immense strength and beauty, that no factory-made garment can invoke.
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The history of several cultural passings tied together with one act of making things by hand - itās truly an art!
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Our artisans have been a part of our journey as a collective and as a brand - helping us explore the world of handloom one stitch at a time.
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Featuring Roz, our very own homegrown label of gorgeous Maheshwari dresses, Cotton kaftans and Silk kurtas. .
